Client: Mary & Main
Category: Cannabis Brand Marketing, Social Media, Web Design
Date: May 2018 to Present
As a licensed medical marijuana dispensary in Maryland, Mary & Main faces some unique challenges when it comes to digital marketing. Signal was pleased to help the founders navigate this emerging industry with ethical social campaigns and a clean, professional brand image.
Since normal digital advertising is limited for cannabis companies, the trick to promoting product for a dispensary is organic networking on the major social media platforms and the cultivation of an active community base. Strategic email communication and customer loyalty programs are a great way to keep an audience engaged.
There’s always a way to tell the story of medicinal treatment with cannabis — you just have to get creative.